Amanda Walker

Amanda Walker – Chair

Managing Director
Yerecoin Traders and The Farm Co

Originally a science graduate, Amanda brings her analytic skills to the Board and a keen eye for data.

Amanda is the Managing Director of Yerecoin Enterprises, a rural retail group comprising Yerecoin Traders General Store & Cafe and The FarmCo Rural Merchandise stores.

Amanda has 20 years’ experience working in rural small business, using strategic business development to grow and diversify her family business. Amanda also engages as a ‘strategy partner’ and mentor to a range of Wheatbelt based small businesses through the consulting group 150Square.

Amanda is a strong advocate for business in the region and looks to the bigger picture when approaching challenges. 

Paul Wilkes

Paul Wilkes – Vice Chair

Managing Director
Countrywide Insurance Brokers

Evaluating and managing risk comes naturally to Paul, who has worked in the insurance industry for most of his career.

Paul also has strengths in corporate governance, motivating and encouraging performance from staff and enjoys the challenge of helping the WBN achieve its objectives in a diverse region.

Countrywide Insurance Brokers has representatives across the state of Western Australia.

Tara Chambers

Tara Chambers - Committee

Mukinbudin Bendigo Bank

A strong skill set in financial planning and banking, as well as many connections across the Wheatbelt in her role with Bendigo Bank, Tara is well placed to ensure the WBN achieves its financial goals and complies with its financial governance.

Tara also runs an accommodation business in Mukinbudin and understands the challenges and opportunities as a business owner.

Melissa Welsh

Melissa Welsh – Committee

Melissa Welsh Style and Design

Being creative and having a strong knowledge of agronomy do not usually go hand in hand.

Melissa works in agronomy and research but also has a passion for interior design, running her business Melissa Welsh Style and Design from her home in York.

Melissa has a varied skill set for the WBN Board as she understands the drivers for agriculture in the region, agribusiness but also a creative and style flair to help WBN events.

Liza Crossing - Committee

Crossing Business Solutions

Liza Crossing is the founder of Crossing Business Solutions – a certified bookkeeping practice, Registered BAS agent and small and medium-sized business advisory service based in York.

Liza has extensive private business experience having worked in a number of successful family businesses in East Fremantle and the South West, prior to her tree change to the Wheatbelt 12 years ago.

Liza brings her firsthand knowledge of running small businesses and her passion for helping all businesses and hopes she can contribute in a positive way to the success of the Wheatbelt Business Network and all its Members.

Kim Storer - Committee

Koorda Community Resource Centre

Kim has been the Manager of the Koorda Community Resource Centre for over 10 years.

Kim believes that collaboration is key for the success of the CRC network. Like many small businesses we lack power as individuals. There is a bucket load of untapped potential in idea sharing and collaborative teaming. I feel it is more important now than ever to develop business opportunities that build long term relationships and networks that include both Not-For-Profit and Profitable businesses.

Chloe Whitwell - Committee

Wave Rock Short Stay

Chloe started her small business, Wave Rock Country Cottage, in 2011 at the age of 25. Since then the business has expanded and rebranded.
Wave Rock Short Stay offers quality accommodation including, The Cottage, The
Bungalow, The Camp (11 sites) and The Silos (16 ensuite rooms). 

The last 11 years have been challenging and rewarding with many lessons learnt along the
way. Chloe has a passion for Women in Business, specifically in rural areas and is excited to be able to share her knowledge through the Wheatbelt Business Network. Chloe has been an WBN member since its conception and has assisted and
spoken at several WBN events. Chloe is an active member of her community and has undertaken various volunteer roles on committees, which in turn has provided her with invaluable skills to run her own business.


Chloe is a qualified bookkeeper which is a great asset, not only for her business, but assists her with helping run her husband’s broadacre farming enterprise. Chloe lives in Hyden with her husband Craig and 3 young children. 

The Wheatbelt's Leading Business Network

WBN About Us

Our Mission

We aim to work proactively with members to grow their business and their communities while creating a positive atmosphere through professional development, one on one business support, networking events, and economic development initiatives.